Marketing Strategy for Decline Stage Essay Example for Free

Marketing Strategy for Decline Stage Essay Marketing Strategy for Decline Stage Posted on April 2, 2012 by admin in Marketing. The main characteristics of the maturity stage which help to define the appropriate marketing strategies are Sales of most product forms and brands eventually decline Decline may be due to Technical advances which lead to better substitutes Change in customer taste with time Increase in competition Lower sales volume leads to Over capacity Increases price cutting Profit erosion Carrying a weak product may be very costly if there are no suitable strategic reasons to keep the prodict alive in the market. To handle declining sales, marketing strategy could be Increase firms invest to dominate market/strength competitive position Maintain investments in innovations and RD until uncertainties above industry are resolved Decrease firms invest, selectively by dropping unprofitable products and focus on nice areas and profitable products Harvesting or divesting the product as per the GE Matrix strategic growth model. Appropriate marketing strategy for this phase depends completely on Industry’s relative attractiveness and Company’s strength in the industry. If the industry is attractive and company has significant strength in the industry then the company may decide to hold the product or brand even if sales volume decline during this phase. Post Tagged with Decline Stage, Marketing Strategy, PLC ↠ Previous Post If you enjoyed this article please consider sharing it! Next Post → Like crackmba.com/marketing-strategy-for-decline-stage/ 1/5 9/4/13 Marketing Strategy for Decline Stage | CrackMBACrackMBA Search Categories open all | close all Banking (114) Finance Wiki (183) HRM (9) Important Alert/News (95) Marketing (23) Online Fraud (1) Operations (20) Practice Tests (115) Previous Papers (24) Quiz (505) Strategy (8) Systems/IT (38) E-Mail Subscription Enter your email address: crackmba.com/marketing-strategy-for-decline-stage/ 2/5 9/4/13 Marketing Strategy for Decline Stage | CrackMBACrackMBA Subscribe Delivered by FeedBurner Pages open all | close all Finance Wiki Marketing Strategy Systems/IT HRM Operations Quiz Banking Alerts/News IBPS Online Fraud Recent Posts Previous Papers Practice Tests Tags Banking Awareness Quiz Banking Glossary Banking Quiz Banking Terms Banking Bonds Business Quiz Capital Market Computer Awareness Quiz Computer Quiz Data Quiz CMM Interpretation Debt Securities DI Different Funds English Exam Alert Finance Quiz Financial Ratio Analysis IBPS IBPS Quiz Interview Alert Logical Reasoning LR Marketing Marketing Awareness Quiz Marketing Quiz Mathematics MBA Admission crackmba.com/marketing-strategy-for-decline-stage/ 3/5 9/4/13 Marketing Strategy for Decline Stage | CrackMBACrackMBA MBA Quiz Options PO MBA Result Alert Practice Test Previous Paper Probationary Officers Quantitative Aptitude RBI RBI Assistant Recruitment Alert Risk SBI SBI PO Exam Specialist Officers Verbal Ability .. Current Affairs Business News GK Quiz Updates Current Affairs India – 3 September 2013 Sep 3, 2013 1. Indian Parliament gave its nod to the landmark Food Security Bill yesterday which seeks to provide highly subsidised foodgrains to†¦ Current Affairs Global – 3 September 2013 Sep 3, 2013 1. Ronald Coase, the British-born US economist who was awarded the Nobel Prize in 1991, passed away yesterday in†¦ GK Quiz – 3 September 2013 Sep 3, 2013 GK Quiz – 3 September 2013 4401 â€Å"World Population Day† is observed on _____________. A) 6-July B)†¦ Microsoft to acquire Finish phone maker Nokia’s mobile phone unit Sep 3, 2013 Global tech giant Microsoft has agreed to acquire Finish mobile maker Nokia’s mobile phone business for 5.4 billion euros†¦ Verizon to acquire Vodafone’s 45% stake in its US business for USD 130 billion; one of the largest deals in corporate history Sep 3, 2013 US mobile giant Verizon Communicat ions Inc agreed to acquire Vodafone Group Plc’s 45% stake in Verizon Wireless in a†¦ crackmba.com/marketing-strategy-for-decline-stage/ 4/5 9/4/13 Marketing Strategy for Decline Stage | CrackMBACrackMBA CrackM BA If its bout M BA, its @ CrackM BA. Colorway WordPress Theme by InkThemes.com crackmba.com/marketing-strategy-for-decline-stage/ 5/5

The Life of Billy Pilgrim in Vonneguts Slaughterhouse-Five or The Chil

The Life of Billy Pilgrim in Vonnegut's Slaughterhouse-Five or The Children's Crusade      Ã‚  Ã‚  Ã‚  Ã‚   Marked by two world wars and the anxiety that accompanies humanity's knowledge of the ability to destroy itself, the Twentieth Century has produced literature that attempts to depict the plight of the modern man living in a modern waste land. If this sounds dismal and bleak, it is. And that is precisely why the dark humor of Kurt Vonnegut, Jr. shines through our post-modern age. The devastating bombing of Dresden, Germany at the close of World War II is the subject of Vonnegut's most highly acclaimed work, Slaughterhouse-Five or The Children's Crusade: A Duty Dance with Death. Vonnegut's experience as an American POW in Dresden fuels the narrative that unconventionally defines his generation through the life and death of Billy Pilgrim. The survival of Billy Pilgrim at Dresden and his re-entry to the shell-shocked world reveal a modern day journey of the anti-hero. Vonnegut's unusual style and black satire provide a refreshing backdrop for a vehement anti-war theme and enhance his adept ability to depict the face of humanity complete with all of its beauty and blemishes. Likewise, Vonnegut adds his own philosophy concerning time, our place in it, and connection (or disconnection) to it and one other. Perhaps the most crucial step in understanding this intriguing work is to start with its title, which holds the key to Vonnegut's most prevailing theme.    Vonnegut addresses the writing of his work about the bombing of Dresden in the first chapter, detailing the stress he felt when faced with such a laborious task. The carnage of Dresden does not haunt those who were not there. The combined efforts of the A... ...dons the glimmer of hope that accompanies the fact that life has its moments of grandeur. He encourages the modern reader to escape the question "why me" and urges us to embrace a philosophy that consistently reminds us that even in the midst of the most cruel (and the most celebrated) events, humanity retains all of its virtue and vice. So it goes. Vonnegut allows us to laugh out loud, despite the tragedies of war and the anxiety of the post-modern world. His picture of the modern man is simultaneously dismal and hopeful. His unique style, satiric overview and astute ability to capture the multiple faces of mankind, properly place him in the realm of the most accomplished authors of the Twentieth Century.    Works Cited Vonnegut, Kurt Jr. Slaughterhouse-Five or The Children's Crusade: A duty Dance with Death. New York; Random House, 1969.   

Laozi and Dao Essay

1, Superficially understanding Laozi’s ideas, â€Å"those who know do not talk; / those who talk do not know† (56), are a bit conventional during his period time. It seems like that sages should try to follow the path of solitary, pretending to be ignorant and hide their talents to stay out of troubles. But we should think much deeper because Laozi’s wisdom is extremely profound that it is difficult for us to understand it. I think that â€Å"those who know do not talk;/ those who talk do not know† means that sage does not need to show off their talents. In Laozi, if a person is true erudite or intelligent, he himself will unify with what he learns and understands; I mean that everything a sage does can show how wise he is—a sage himself is wisdom itself. Laozi himself focuses more on how to live as an erudite person, act as an erudite person rather than talk as an erudite person. Related to Chinese tradition, Laozi prefers people who are humble and low-key but not ostentatious and hard-edged. So, Laozi writes about Dao instead of talking it; he believes that Dao itself is the truth which truly exists and does not need to be publicized by preaching. 2ï ¼Å'Confucius’ ideas of Dao focus more on ourselves, but Laozi’s Dao is more receptive, including the rules of everything in the universe. â€Å"An educated gentleman cannot but be resolute and broad—minded, for he has taken up a heavy responsibility and a long course. Is it not a heavy responsibility which is to practice benevolence? Is it not a long course, which will end only with his death?† (The Analects). Confucius thinks that no matter how difficult it is, man can make their will the will of the universe if they perform in the right ritual; that is the reason why Chinese emperor Wu (one of the most ambitious and powerful emperors in Chinese history) of Han dynasty decides to confucianize the whole China. Unlike Confucius, Laozi thinks that Dao decides what is possible and what is impossible, maybe possible can become impossible, but it should follow the rules of Dao; human being cannot force the impossible become possible. The biggest difference between Laozi and Confucius is that Confucius knows the past, now, but he does not know future, so everyone need to struggle now for future; Laozi  knows past, now and future because he knows that everything follows the Dao so he prefers that everyone should enjoys now and does not worry about future because it has already been decided by Dao.

The Impact of Globalization on Child Labor Essay - 3703 Words

Introduction Child labour is a very real problem in the world today, and although it is declining, progress is happening at a slow and unequal pace. Child labour by the International Labour Organization is defined as â€Å"work that deprives children of their childhood, their potential and their dignity, and that is harmful to physical and mental development (Diallo, Etienne, Mehran, 2013, p. 2).† In the most extreme forms of child labour it could account for child enslavement, separation from their families, exposure to serious hazards and illnesses and being left to fend for themselves on the streets (Dinopoulos Zhao, 2007). In order for certain types of work to be included as â€Å"child labour† depends on the child’s age, the type of work,†¦show more content†¦To further my argument I will use Ethiopia as a case study to show how globalization has provided the push for countries to acknowledge the problem of child labour and create actions to fix it. This paper will be divided as follows: firstly I will provide a brief background on child labour in the world; secondly I will provide the situation in Ethiopia; thirdly I will present the actions that the government has placed to combat child labour in accordance with my argument; lastly, I will give my recommendations regarding the implications of the actions of the Ethiopian government. Child Labour in the World Today In 2008, there were approximately 215 million child labourers, aged 5-17, in the world. According to the International Labour Organization, the number of child labourers globally fell by 3% from the years of 2004-2008 which is slower in comparison to the 2000-2004 period that had an 11% decrease (Diallo, Etienne, Mehran, 2013).There has also been a 15% decrease in the number of girls in child labour in contrast to boys who are having their work increase (United Nations, 2013). Among them, 115 million children were in hazardous work which includes: prostitution, agriculture, mining, militia, construction, manufacturing, service industries, hotels, bars, and domestic service (Cigno, Rosati, Guarcello, 2002). The terms â€Å"hazard† and â€Å"risk† are often used with this type of childShow MoreRelatedGlobalization And The Economics Of Child Labor Essay1009 Words   |  5 PagesIn an essay, â€Å"Globalization and the Economics of Child Labor†, by Eric V. Edmond s, a professor of economics researching to improve child labor policy, says, â€Å"In November of 2000, ten children earning around $11 per month burned to death in a garment factory in Bangladesh. The exits from the factory were chained shut† (Edmonds, 3). If the doors had been unlocked instead of chained shut, the children would have been save from this horrible fatality. 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